New client: LASCANA presents new testimonial
Sweated, pitched, won! We are happy to have won the LASCANA’s PR budget. From now on, everything in our Munich office revolves around the current Spring/Summer 2024 campaign “ICONIC DESTINATIONS”.
It was produced with top model Toni Garrn on the dream island in the Indian Ocean - Mauritius. On April 19, 2024, we will land at the 5-star Hotel Fontenay in Hamburg with boarding passes for all guests in order to hold an exclusive PR event with Toni Garrn on site.
“Ladies and gentlemen, this is Captain speaking…”: Our pilot’s announcement was heard, and the first confirmations are available to the ground staff. Our crew is ready! FOCUS, W&V and GALA have already reported on the Lascana x Toni Garrn collaboration. At Fontenay, guests are taken to iconic destinations such as Mykonos, Mauritius or Tulum. On June 6th, 2024 we will continue with an iconic event including a fashion show for Berlin Fashion Week in the Oderberger Hotel with 300 guests.
The cooperation with Toni Garrn, an internationally known model and founder of a foundation that supports initiatives for girls' education in Africa, marks an important step for the OTTO subsidiary Lascana to further establish itself in the fashion industry and increase the brand awareness. The goal of the campaign, which starts on March 15th, is to arouse the interest of fashion-savvy target groups.