Naughty by Nature

Fragrance-Launch: 150 guests experienced the magic of Philly & Phill

A sealed letter, a black feather, a Venetian mask. The invitation alone hinted at an extraordinary evening.

On March 13th, journalists, content creators, and industry partners were captured in a magical-mystical world to celebrate the new fragrance “Naughty by Nature2 of Philly & Phill. At the Famtaim Member Club in Munich, people were welcomed by a game master in Steampunk style who, accompanied by a violinist, divided the guests into three groups, "Queens," "King," and "Aces," who could explore themed worlds one after the other.

The Queens began in the Decision Chamber with the enchanting engraving artist Andrea Fuchs, who personalized each bottle live for our guests. In the Jungle Room, visitors presented their outfits in the "naughty & nice" photo booth, while the Kings started their adventure in the Red Room with water tattoos.

What happened this evening won't be revealed here, but it can be read about because representatives from leading media outlets such as ELLE, Vogue, Bunte, Freundin, Cosmopolitan, Pro7, Instyle, GQ, myself, Porsche Magazine, Glamour, ... were present.

Many thanks to our fantastic clients Philly & Phill, Grey Goose, Marlies Dekkers, and Luxum Beauty for the trust and the creative freedom.