Elevator Boys x Wholey

Let's Celebrate Cereals: Big Launch Party in Berlin

Now, the boys have joined forces with the brand WHOLEY.

It all started in the elevator. Through the POV video “You Enter the Elevator,” which now has more than 50 million views. The Elevator Boys are among the most famous influencers. The videos have been viewed millions of times only on TikTok; they have collaborated with global stars such as Brad Pitt and Heidi Klum.

Premiere: The Cereals by Tim Schäcker, Bene Schulz, Julien Brown, Jacob Rott and Luis Freitag will be available for the first time in spring/summer 2023. 5 types, 5 flavors, 5 cereals. Our favorite is the Cinna Rollies!

We coordinated several exclusive interviews for the Elevator Boys in over 30 media such as: Glamour, Grazia, eat and drink, girlfriend, InTouch, GQ, inside etc., coordinate editorial appointments and implement the launch event in Berlin.

The pink carpet was walked by, among others, Dawid Tomaszewski, Marina Hoermanseder, Fabien Tietjen, Willi Whey, Coach Bennet, and Stephanie Dettmann.